It’s not the internet – its Balls!
A FASCINATING insight into the workings of Government is provided by the right-wing Spectator magazine in its blog ‘Coffee House’.
It tells how Cabinet Minister Ed Balls, a close confidante of Prime Minister Gordon Brown, rang up the magazine’s political editor, Fraser Nelson, to complain about an earlier article which had branded the Children’s Secretary “a liar”.
It is not for us to pronounce on the rights and wrongs of the complex dispute over debt between the pair. Readers can make up their own minds.
But it is quite astonishing that Labour’s Mr Balls, who is in charge of the nation’s schools after all, should take the time and trouble to phone up a Conservative journalist and angrily demand that a blog post be withdrawn. Allegedly.
It may reveal something of the judgement and mind-set of those who wield power on our behalf that such tactics can even be considered appropriate. Whatever happened to freedom of the press?
Secondly, and much more importantly, it also reveals that senior figures in the Government have still failed to come to terms with the power of the internet. They just don’t get it.
As Nelson rightly observes:
Five years ago, you could lie like this on the radio and get away with it. Space is tight in newspapers, no one would devote hundreds of words and graphs – as we did – to expose a lie for what is. But the world has changed now. Blogging has brought new, hyper scrutiny. Blogs have infinite space, and people with endless energy, to expose political lying – no matter how small. Your claims can be instantly counter-checked, by anyone. If you stretch the truth, you can be exposed – by anyone. And if you plan to base a whole election campaign on a lie, as you apparently intend to do, then you’re in for a rude awakening.
Whether Balls is in fact ‘lying’ is, for the moment, besides the point. What matters is that the internet has opened up politicians to intense public scrutiny by the crusading, the campaigning and even the slightly deranged. Politicians cannot control it. Nor should they try.
But they must learn to deal with it.
Sensibly.
Published on: July 2, 2009
Filed in: Digital communications, Media relations
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