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Archive for 'Digital communications'

Getting Out The Vote - US style

Getting Out The Vote for Barack Obama with a spoof video

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Running-mate Joe Biden’s impressive YouTube debut for Barack Obama

Joe Biden’s video debut f.as Vice Presidential running mate to Barack Obama was impressive in both its form and its content.

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Did Obama snub ‘our brave boys’ because there was no photo opportunity?

Did Barack Obama snub wounded troops in hospital because he he couldn’t take the press with him for a photo opportunity?

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IT’S OFFICIAL: The age of ‘citizen journalists’ has arrived…

THE age of the citizen journalist has arrived – and that’s official.
YouTube has this week created a special ‘reporter channel’ where anyone can upload film about news and events in their local community, organisation or business.
The channel is designed to encourage ‘citizen journalists’ to share their own films about news and events with the wider [...]

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Obama leads the way in digital politics

HOW many people would watch a 37-minute speech by a politician?
Few of us would guess that five and a half-million people would have tuned in.
But that’s how many people have apparently so far watched Barack Obama’s ‘More Perfect Union’ speech on YouTube.
In its entirety.
The Democratic Presidential contender has other impressive on-line statistics: $235million dollars so [...]

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Opening up the world of newspapers, via the wonders of the web

[Please download Flash Player to view this video]
A FASCINATING experiment in using digital communications to engage with readers was carried out today by one of the North West’s leading daily newspapers.
The Liverpool Daily Post used the internet to break new ground and reach out to its readers by becoming the subject of its own ‘Day [...]

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Direct aid to Burma (Myanmar) - is Google a force for good? (Part 2)

Google has done it again.
The web giant has today started to accept donations to aid the relief effort in cyclone-hit Burma.
Google has created a special web page to channel on-line donations direct to Unicef and Direct Relief International.
It has also pledged to match every penny, cent, or yen donated - up to $1million.
While Burma’s military [...]

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The President’s Spin Doctor…

With the bruising Democratic nomination for President of the United States of America showing no sign of ending either quickly or painlessly, the formidable Republican contender John McCain must be rubbing his hands with glee from the sidelines.
With that in mind, we thought we would share with you this brilliant YouTube insight into the current [...]

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Can traditional media survive in the digital age? Our American cousins say “yes”

A SURVEY from America may give us an insight into the future shape of communications here in Britain.
Despite prophets of doom forecasting that the days of the traditional media are dead - or at least rapidly dying - are US cousins appear more optimistic.
Almost two thirds of the 1200-plus American journalists surveyed by PR Week, [...]

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‘The Google Factor’ - does the internet offer an alternative to conventional opinion polls?

OPINION polls can be notoriously unreliable.
But does the internet now offer an alternative, more sophisticated, more reliable, way of measuring and tracking public opinion?
The race in the United States between Barack Obama and Hillary Clinton for the Democratic Presidential nomination, provides a fascinating insight into ‘The Google Factor’.
And it may also point the way for [...]

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