EVER wondered how the giant corporate Public Relations and advertising agencies win business?
Now you can get a valuable comedy insight, courtesy of YouTube (or ‘MyTube’ as perhaps it should now become known).
Congratulations to Jon Mason, aka Jollywise, for his hysterical take on the corporate advertising world in ‘The Truth in Ad Sales’.
With almost half a [...]

A FASCINATING insight into the workings of Government is provided by the right-wing Spectator magazine in its blog ‘Coffee House’.
It tells how Cabinet Minister Ed Balls, a close confidante of Prime Minister Gordon Brown, rang up the magazine’s political editor, Fraser Nelson, to complain about an earlier article which had branded the Children’s Secretary “a [...]

THE fallout over the Damian McBride smear campaign continues apace – not least amongst the Labour Party’s online community.
They are anxious not to panic and throw the baby (new media) out with the dirty bathwater (McBride’s smears) by suddenly rejecting the web-based campaigning epitomised so eloquently by Barack Obama.
The disgraceful online activities of McBride, [...]

FLEDGLING businesses in Greater Manchester want more help to market themselves on the internet as the recession bites, according to a Sound Communication survey.
They want better technical support, more training and stronger creative input to help market their businesses more effectively on the web.
Although most are ‘reasonably’ or ‘very well equipped’ to use the internet, [...]

Getting Out The Vote for Barack Obama with a spoof video

Joe Biden’s video debut f.as Vice Presidential running mate to Barack Obama was impressive in both its form and its content.

Did Barack Obama snub wounded troops in hospital because he he couldn’t take the press with him for a photo opportunity?

THE age of the citizen journalist has arrived – and that’s official.
YouTube has this week created a special ‘reporter channel’ where anyone can upload film about news and events in their local community, organisation or business.
The channel is designed to encourage ‘citizen journalists’ to share their own films about news and events with the wider [...]

HOW many people would watch a 37-minute speech by a politician?
Few of us would guess that five and a half-million people would have tuned in.
But that’s how many people have apparently so far watched Barack Obama’s ‘More Perfect Union’ speech on YouTube.
In its entirety.
The Democratic Presidential contender has other impressive on-line statistics: $235million dollars so [...]

[Please download Flash Player to view this video]
A FASCINATING experiment in using digital communications to engage with readers was carried out today by one of the North West’s leading daily newspapers.
The Liverpool Daily Post used the internet to break new ground and reach out to its readers by becoming the subject of its own ‘Day [...]