THE fallout over the Damian McBride smear campaign continues apace – not least amongst the Labour Party’s online community.
They are anxious not to panic and throw the baby (new media) out with the dirty bathwater (McBride’s smears) by suddenly rejecting the web-based campaigning epitomised so eloquently by Barack Obama.
The disgraceful online activities of McBride, [...]
Filed in: Digital communications
LOCAL newspapers have become amongst the first victims of the global recession with major job losses, pay freezes and closures announced.
Some commmentators are already predicting that the future for local papers is bleak, almost terminal, as they are hit both by the economic downturn and the march of the internet.
Editorial quality is always one of the first [...]
Filed in: Corporate Social Responsibility (Sound behaviour), Media relations
A SURVEY from America may give us an insight into the future shape of communications here in Britain.
Despite prophets of doom forecasting that the days of the traditional media are dead – or at least rapidly dying – are US cousins appear more optimistic.
Almost two thirds of the 1200-plus American journalists surveyed by PR Week, [...]
Filed in: Digital communications, Media relations