RADIO 4′s Today programme has been broadcasting a new series of special reports on the care of elderly people. This morning’s report provided a powerful reminder of exactly why the BBC is still the best public service broadcaster in the world. Reporter John Manel told how he had enlisted a 70-year-old woman to go ‘undercover’ [...]
Filed in: Media relations
MEET the Sound Communication team: Matthew Finnegan – former Director of Communications for Liverpool between 1999-2006, Matt was part of the team which helped win the Capital of Culture title for the city. A respected journalist in the North West for 20 years – 15 at the Guardian & Manchester Evening News – he is [...]
Filed in: Media relations
GIVING the media an interview is just like a job interview. It requires preparation, concentration and your best possible performance. Get it wrong and you could ruin your reputation – and your job prospects. Get it right and you could win huge support for your organisation and your cause. And that can really pay-off in [...]
Filed in: Media relations