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A PR company acting ethically?

ONE of the world’s biggest advertising agencies is trying to sell its stake in a Zimbabwe company masterminding the re-election of President Robert Mugabe.
WPP, which owns a huge raft of global Public Relations companies including  Burson-Marsteller, Cohn & Wolfe, GCI, Hill & Knowlton and Ogilvy Public Relations Worldwide, has found itself in the embarrassing position [...]

Filed in: Corporate Social Responsibility (Sound behaviour) - 1 Comments

Matt Finnegan guest editor for How-Do

How-Do, the North West web site for the media industry, features Sound Communication founder Matt Finnegan as guest editor.
Matt takes a look at changes at Granada TV, the death of Greater Manchester Chief Constable Mike Todd, Peel’s plans for MediaCity:UK in Salford and the rise and rise of citizen journalism.
Click here to read The [...]

Filed in: Media relations - 0 Comments

An ethically-based alternative to Facebook?

A NEW online network for social entrepreneurs has just been launched - and was attracting considerable attention at the Voice 08 conference in Liverpool this week.
UnLtdWorld aims to provide a network to bring together social entrepreneurs from all over the globe.
They can share on-line conversations, interests and values - and make connections around specific projects or work.
UnLtdWorld is [...]

Filed in: Digital communications - 1 Comments